How Chickens Are Actually Raised. For Real.
Ever wonder how chickens are actually raised? See the journey of a broiler chicken - from their first day on the farm to...
01 December, 2016
Masonry
5 Confusing Chicken Labels (and What They Actually Mean)
Let’s face it—food labels are confusing, especially when it comes to chicken products. To clear up some common chicken labeling misperceptions, here is...
28 November, 2016
What is stunning? How does stunning ensure that chickens are not slaughtered while conscious?
Stunning is the process of rendering animals unconscious before slaughtering them for food. The stunning renders the birds insensitive to pain. Not surprisingly,...
22 November, 2016
The Top 4 Chicken Myths – Busted!
There a lot of myths about how chickens are raised. But are they all true? Find out the top 4 myths about how...
26 October, 2016
I’ve seen a lot of conversation about the welfare of broiler chickens, from growth rates to housing to processing. What is the industry’s perspective?
Chicken farmers and producers take pride in the care of their broiler chickens (chickens raised for meat), and the fact is that chickens...
14 October, 2016
“The Cluck” Celebrates National Farmer’s Day
Welcome to “The Cluck” – a blog dedicated to opening our farm doors, and providing you another way to check-in on the...
12 October, 2016
The Business of Chicken
The business of chicken is a key facet of the American economy and dinner plate. This infographic provides a snapshot into how Americans...
09 September, 2016
What is the difference between faster- and slower-growing chicken?
[vc_row row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern" css_animation=""][vc_column width="1/4"][vc_empty_space height="16px"][vc_single_image image="16295" img_size="350x700" style="vc_box_shadow_3d" img_link_large="yes" qode_css_animation="element_from_left" transition_delay=".3"][/vc_column][vc_column width="3/4"][vc_column_text]Today’s broiler chickens (chickens raised for meat)...
09 May, 2016
What is “woody breast”? Is woody breast caused by bigger, faster-growing chickens?
[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_separator type="normal" color="#c4c4c4" transparency="1" thickness="1" up="5" down="20"][vc_column_text] “Woody breast” describes a quality issue stemming from a muscle...
13 April, 2016